Nancybird originated in 2002, with founder Emily Wright creating a small range of bags and purses in her backyard studio, as a side project to her fine arts degree.
As we’ve grown, we’ve looked further afield, connecting with expert makers to realise our designs. We’ve built a community of artisans from China, India, and Korea (and occasionally countries such as Bolivia and Latvia!), whose expertise has allowed us to broaden into apparel, footwear and homewares. We believe that big change is best effected through a series of small, mindfully made decisions, and are guided by the simple principles of good making and good design. We consider the social and environmental impact of our products, the longevity of our material and design choices, and how the final product will be used in our customers’ lives.
This philosophy informs our choices in design and production, and the values that we share with our customers. We’re passionate about a slower, more considered approach to fashion: one where quality and integrity can provide an antidote to the negative impacts of short-lived trends and fast fashion.
It’s an ongoing journey. We’re continually learning, exploring and refining to make our products, and our practices, the best that they can be. And, at times, we’re waiting for new innovations to become viable for a small brand like us to be able to offer at an accessible price point to our customers.